A craftsman with the tools of his trade.

A craftsman with the tools of his trade.

 

About

Hello. I’m Henrik

A senior copywriter with 20+ years of experience, I’m a creative tinkerer and thinker-er; an idea generator ready to inspire and help organizations big and small, old and new, find and develop their voice.

I’m an energetic and passionate collaborator with a desire to bring great ideas to life. I’m a firm believer in asking “Why?” as the path to gaining insights in to the hearts and minds of my audience.

I’m fluent in retail-ology, financial speak, Swedish and English (not in that order, per se) and have a passion for telling stories that have a positive impact on people and the world. In my spare time, I enjoy hockey, photography, food and family (again, not necessarily in that order.)